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MarTech & Automation

Most marketing stacks are oversold and underutilized. We build the minimum viable MarTech infrastructure that matches your stage: a clean CRM, well-architected email automation, lead scoring that actually predicts conversion, and attribution that tells you which channels are paying off. No HubSpot Enterprise when Brevo will do.

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// Part of these packages
Distribution Engine$10K/month
// 01 / WHAT.YOU.GET

Deliverables.

  • CRM selection and implementation (HubSpot, Attio, or custom)
  • Email automation flows (welcome, nurture, re-engagement, post-sale)
  • Lead scoring model based on real conversion data
  • Multi-touch attribution model and reporting dashboard
  • Form and conversion tracking across all properties
  • Integration layer (Zapier, Make, or custom) tying it together
// 02 / PROCESS

How we work.

[Step 01]

Audit

Map your current stack. Find what's redundant, what's missing, what's broken. Most stacks have all three.

[Step 02]

Architect

Choose tools matched to your stage and budget. Design the integration layer so data flows cleanly between systems.

[Step 03]

Implement

Build the flows, scoring models, and attribution. Migrate data. Train your team to use what we built.

[Step 04]

Iterate

Monthly review: what's the data telling us? Adjust scoring, refine flows, kill what's not converting.

// 03 / BEST.FOR

Who this is for.

  • Companies with leads piling up in spreadsheets
  • Teams paying for HubSpot but using 5% of it
  • Brands that don't know which channels actually drive revenue
// 04 / FAQ

Common questions.

Do I need HubSpot?[+]
Probably not. HubSpot is great if you're a $20M+ ARR company with a real RevOps team. Below that, simpler tools usually win.
Can you migrate me off HubSpot?[+]
Yes, and we often do. The migration usually pays for itself in 3–6 months in reduced subscription costs alone.
// READY.TO.TALK?

Let's scope
your engagement.

Free 30-minute call. We'll audit where you are, define what's possible, and quote a fixed scope within 24 hours.

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